All things being equal, do you believe Google will benefit you more than it will benefit your competitors? Some people seem to think that Google is their friend – that it is some kind of egalitarian computer system that has no agenda. Sorry to break it to you. No! Google does what it does to … Read more
If you are responsible for your company’s online advertising – this is an important notice. Not acting on this notice from Google could result in a suspension of your Google Ad campaign. If your website has a pop-up of any kind, please read this. Google has sent a notice titled Google Ads Policy Update – … Read more
Common question. I hate to start with the usual; there are many factors that determine when your ads run, but in this case it is unavoidable. So lets go over them: Since we cannot game-out every type of campaign you may use. Its best to start with the disqualifiers – how much your chosen campaign … Read more