160% Increase in Traffic the continuing story of how to do Search Engine Optimization

This is the second part of a documentary on a search engine marketing/optimization project and the real-life results/proof of what happens when you do it right – from scratch. One week ago we released the new website. (the prior post measured only the results on doing a search engine makeover-housecleaning) Now this week we have … Read more

What About Social Media

Retention and advocacy are important parts of the buying cycle. Where search engages, social keeps consumers attached to the brand. That’s all you need to understand about Social Media vs. Search Engine Marketing. Search is about selling to new customers. Social is about follow-on sales. Define which it is that your business profits from and … Read more