Google Virtual Tour creates a compelling (emotional) reason to choose one business over another. Wouldn’t you? Prospective customers are looking for your product online, using a search engine. Google handles 70% of searches. 80% of those searches are done via a mobile device, most of which are served with Google Maps. Having your Google Virtual Tour pop up simply makes sense
Recent changes to Google SERP design around the local “Places” 3-Pack. This change is profound and will have an affect on the number of local visitors your website gets.