Local Search Marketing Evolution
The bottom line to riding this local search marketing animal is to evolve with the ever more granular local “geo-fencing” search technologies that connect the consumer to the showroom.
The bottom line to riding this local search marketing animal is to evolve with the ever more granular local “geo-fencing” search technologies that connect the consumer to the showroom.
There is a bit of confusion about Geofencing. It is a new advertising methodology after all and that newness has spawned misleading usage of the word. Many are confusing it with the act of searching using a mobile device. Let’s see if we can’t clear up some marketing BS floating around in the blog-o-sphere. Android … Read more
Does that sound like old news? Needless to say, the search engine marketing business is always changing and marketing people being marketing people, write about every hiccup as if it were newsworthy. However this is different and I encourage you to read and think about recent changes to search results page-ad layout and how this … Read more