For users of SearchStation this does not change anything. SearchStation does not use “features” to generate “approximate” local search results. We generate 100% accurate local search reporting – no tricks or work-arounds.
Google Virtual Tour creates a compelling (emotional) reason to choose one business over another. Wouldn’t you? Prospective customers are looking for your product online, using a search engine. Google handles 70% of searches. 80% of those searches are done via a mobile device, most of which are served with Google Maps. Having your Google Virtual Tour pop up simply makes sense
Hyperlocal Search Rank Reporting – If you cant measure it, you cant improve it. That’s a truism. So its follows that we need to measure how our website ranks for certain keywords in order to improve our search rank.