What Is A Good Adwords ROI?

AKA, “How Are We Doing?” Remember when we simply used our Average Cost Per Click (CPC) to determine “How are we doing?” (HAWD). Then we moved on to Conversions or Cost Per Acquisition (CPA), and now we are finally at the zenith of our ability to determine HAWD by calculating Conversion Value / Cost, AKA … Read more What Is A Good Adwords ROI?

Conversion Statistics

Just some useful statistics on conversions as I’ve found them somewhere else or from my client analytics. In the interest of keeping this usable as a reference tool, this is intentionally brief. Perhaps I’ll expand more on certain points as necessary. All statistics are no older than 2018. @ 60% of all conversions happen during … Read more Conversion Statistics

Semalt Still Spamming

They aren’t giving up so I assume it works to catch the dumb fish. I (again) found “traffic” spikes in Analytics coming from auto-seo-service.com, auto-seo-service.org, autoseo-service.org, resell-seo-services.com only to find that it is our old friends at Semalt. Does this spam even work? Maybe their real purpose it to generate traffic out of your curiosity to visit one … Read more Semalt Still Spamming