There is a huge difference between getting the #1 spot in natural search results on a desktop computer and getting the optimum number of clicks. Being #1 in natural search results on the desktop is not the whole story, nor is it an indication of who is getting the most clicks.
Hyperlocal Search Rank Reporting – If you cant measure it, you cant improve it. That’s a truism. So its follows that we need to measure how our website ranks for certain keywords in order to improve our search rank.
Most businesses on the Internet today work hard to get good business reviews and manage those reviews (that are not 5 stars). Some businesses very much depend on good reviews to survive. When a review program has its own website (and most do) that’s where the problem begins. This is a disturbing realization. I call … Read more