Effective Keyword Research and Analysis

In SEO we gravitate to what is wrong. We look at what is not working (unhealthy). Or we look at the keywords we DON’T RANK FOR. (everyone wants to rank for everything) Therein lies the nature of our human problem. Stop doing it backwards!

Hyperlocal Search Engine Optimization

Keyword Selection (or sometimes called Keyword Research) is the single most critical step in all SEO. If you don’t know which keywords will catch* internet surfers, everything else, every other step of search engine optimization is compromised. *I think “fishing” is a good analogous activity to SEO. Keywords to SEO is like bait to fishing. … Read more