Local Search Marketing Evolution
The bottom line to riding this local search marketing animal is to evolve with the ever more granular local “geo-fencing” search technologies that connect the consumer to the showroom.
The bottom line to riding this local search marketing animal is to evolve with the ever more granular local “geo-fencing” search technologies that connect the consumer to the showroom.
In SEO we gravitate to what is wrong. We look at what is not working (unhealthy). Or we look at the keywords we DON’T RANK FOR. (everyone wants to rank for everything) Therein lies the nature of our human problem. Stop doing it backwards!
Keyword Selection (or sometimes called Keyword Research) is the single most critical step in all SEO. If you don’t know which keywords will catch* internet surfers, everything else, every other step of search engine optimization is compromised. *I think “fishing” is a good analogous activity to SEO. Keywords to SEO is like bait to fishing. … Read more