Measuring your ROI and determining your advertising spend does not have to be overly complicated if you just need a back-of-napkin estimate. Here is the easiest way you can get the numbers you need to start making better decisions about the money you spend online. Open your Google Analytics (GA) and create a Goal from … Read more The Simple How To Measure Conversions and ROI
Does blogging really payoff? Here is your real-world-local-business answer. Not only can we see exactly how many clicks a blog post is bringing every month, we can calculate the exact value of those clicks, and therefore calculate the exact value of a blog-post.
On the surface Dealerrater is a great service that makes sense. Consumers want to confirm the integrity of a dealer or find a reputable one from which to buy their next vehicle. But that does not mean this is a good service for dealers