Does blogging really payoff? Here is your real-world-local-business answer. Not only can we see exactly how many clicks a blog post is bringing every month, we can calculate the exact value of those clicks, and therefore calculate the exact value of a blog-post.
Does that sound like old news? Needless to say, the search engine marketing business is always changing and marketing people being marketing people, write about every hiccup as if it were newsworthy. However this is different and I encourage you to read and think about recent changes to search results page-ad layout and how this … Read more
This was much anticipated, and I can confirm that as of Feb 22 all SearchStations have seen no side ads since. But I’d like to concentrate on two things; a) what local businesses need to know, and b) how this particular issue is a great barometer indicating who in this business is just blogging (asleep … Read more